Glasgow February 2014

Date: Friday 28th February 2014
Time: 7:30am for 8:00am
Venue: 29 Club, 29, Royal Exchange Square, Glasgow


One of the biggest challenges we come across when talking to organisations about social media is Content – what will we talk about?

Most companies start out really well with some great ideas to get their story out there but they very quickly run out of steam. We see it every week.

Many of the businesses we talk to think they are boring and don’t have anything to say but we haven’t spoken to any who don’t actually have a library of useful Content, they just don’t know they have it and they don’t realise it is valuable if presented in the proper manner at the proper time.

For the February New Media Breakfast we thought it would be useful to explore Content and provide some ideas about what to talk about. We will also demonstrate how to create and maintain a content plan which will enable you to manage your content and make sure it is being shared with your community at the optimum time.

To make the presentation as interesting as possible we would like to work with two businesses, one in Edinburgh and one in Glasgow. During the course of the next month we will work with you to identify the Content you have and to help you create a Content plan for the following three months.

If you would like to be considered as our case study and get some free consultancy at the same time, please email We will use these as case studies for the February Breakfast in Edinburgh and Glasgow.

We will also provide some examples of other Content plans along with some Content ideas and examples of good Content by other organisations.

Who Should Attend


The February breakfast will be presented by Gordon White and perhaps other members of the fatBuzz team and the case study organisations.

No.29 Members Go Free

If you are a 29 Member you can attend the breakfast free of charge. Please email with you membership number and he will add you to the attendance list.

We hope you can make it along to this event. If so, I look forward to seeing you on the day. If you have found this post interesting please share it with your online community. Thank You.